Ofit System Hero
We built our fit philosophy around our O FIT Insole™, drawing inspiration from our collective decades of industry experience and the countless miles we’ve logged on our own favorite trails.
We built our fit philosophy around our O FIT Insole™, drawing inspiration from our collective decades of industry experience and the countless miles we’ve logged on our own favorite trails.
THE O FIT Insole™
It’s what’s on the inside that counts.

Our proprietary insole is what we’re known for. Molded to match the specific shape and construction of every pair we make, this purpose-designed technology delivers the kind of fit, feel and performance that’s unmatched in the industry.

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Our proprietary insole is what we’re known for. Molded to match the specific shape and construction of every pair we make, this purpose-designed technology delivers the kind of fit, feel and performance that’s unmatched in the industry.

O FIT Insole™

Our anatomically-designed insole maximizes stability and support with a supportive arch and a deep cushioning heel cup. Triple-density EVA throughout provides both cushioning and durability, and a shot of urethane under the metatarsals and heels adds extra protection to high-strike zones.

O FIT Insole™ Thermal

In addition to all the features of our regular insole, these insoles also feature a wool top sheet for insulation and a Mylar bottom sheet to reflect heat back to your foot helping keep toes nice and cozy.

The O FIT System™
From the ground up.

Our purpose-designed technology integrates seamlessly to promote the foot’s natural biomechanics.

Lasts

We designed our own lasts from the makeup of real feet. Then we collected, analyzed and averaged the data to determine the most universally well-fitting shoe designs possible.

Patterns

The lasts inform our patterns, cut specifically for each unique shoe design to provide the best-fitting construction possible.

Materials

Each upper is shoe-specific and made from high-quality Nubuck, performance mesh, synthetic material, or whatever is required to achieve the desired functionality.

O FIT Insole™

Without proper support, feet tend to pronate and elongate with every step—fine if you're barefoot, but not so good inside shoes, where friction can cause blisters. With support from our biomechanically engineered insole, feet stay neutral for less friction and better fit.

Midsole

Our customized midsoles deliver precise torsional stability and protection. Firm but lightweight, they allow for streamlined outsoles.

Outsole

At the core of our footwear is our customized outsole package. Each is designed specifically to deliver the grip, traction, stability, flexibility, balance, cushioning and support required for every shoe’s individual specifications.

FIT

We conducted research on thousands of real human feet and analyzed the data to determine the optimum construction, from the upper to the outsole.

FEEL

Our footwear is designed to responsively transfer information back to your feet, providing instant feedback so you can move confidently, no matter the terrain.

PERFORMANCE

Fit and feel combine to deliver a variety of performance benefits including essential support, zero pressure points, outstanding durability, stability and protection for shoes that never let you down.


It’s the synergy of these individual features that makes Oboz fit so flawlessly, enabling us to deliver unmatched and comprehensive performance no other footwear brand can.