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Trail Tales

Announcing the Oboz 2015 Trail Team

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If you're reading this, you already know about Oboz. You know that we go the distance to make boots and shoes with unrivaled quality. You know that Oboz fit like a glove right out of the box. You know we plant a tree for every pair of shoes sold, and you know that we are a company made up of sincere outdoor enthusiasts with a passion for the natural world and exploring it responsibly.

"...2015 Trail Team, a group of sixteen intrepid, diverse, eclectic hikers, trail builders, peak baggers and adventurers."
But for every reader like you, there are many others who haven't yet heard about Oboz. This is a crying shame! We're taking steps to remedy it, starting with the creation of our 2015 Trail Team, a group of sixteen intrepid, diverse, eclectic hikers, trail builders, peak baggers and adventurers. Starting this month, ambassadors will be writing regularly about their adventures, insights, and more.

Like our footwear, these ambassadors go the distance. They're strong, ambitious, and dedicated outdoors men and women. They live all over the country and travel to all points of the globe. With their help, we're going to introduce more people than ever before to Oboz.

How'd we find them? The universe sent them our way. Well...the universe and social media. We put out a call on Twitter and Facebook hoping for a handful of applicants and were floored when nearly 100 people responded. All our applicants were good. Selecting the team was tough, but we're confident we've got a regionally diverse crew with a range of ages. They've all got ambitious plans in the works. And they're all taking Oboz on their upcoming adventures. We'd like to invite you to join them—at least here on the blog. Check in frequently to get to know our ambassadors. We think you'll get along great. And, thanks to these hikers and intrepid souls, we hope to find even more kindred spirits who are #truetothetrail.

At the heart of everything we do are the folks who make the magic happen. A group of likeminded footwear-industry vets who left our big-brand jobs back in 2007 intent on doing business a better way. 

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